Average Marketing Manager Salary
Avg. Base Salary (USD)
The average salary for a Marketing Manager is $66,802
Profit Sharing
$654 - $13k
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What is the Pay by Experience Level for Marketing Managers?
An entry-level Marketing Manager with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of $48,508 based on 247 salaries. An early career Marketing Manager with 1-4 years of experience earns an average total compensation of $59,366 based on 6,787 salaries. A …Read more
What Do Marketing Managers Do?
A marketing manager is a person within a company who supervises and helps create the various advertising or merchandising sales campaigns the business uses to sell itself and its products. A marketing manager can be assigned to a single product, a product line, a brand, or the entire company. The manager typically must incorporate a variety of input from creative, research, advertising, and sales teams.
A marketing manager typically oversees one or more marketing campaigns. The manager may …Read more
Marketing Manager Tasks
- Assist in developing market research studies and analyze their findings.
- Assist in creating, recommending and implementing marketing programs and campaigns for products and services of the organization.
- Collaborate with product managers to implement new and modified programs and initiatives.
- Monitor and analyze the performance of marketing programs in order to guide current and future strategies.
Job Satisfaction for Marketing Manager
Based on 3,305 responses, the job of Marketing Manager has received a job satisfaction rating of 3.75 out of 5. On average, Marketing Managers are highly satisfied with their job.
Gender Breakdown
Prefer to self-define
0.7%
This data is based on 10,194 survey responses. Learn more about the gender pay gap.
Common Health Benefits
How much does a Marketing Manager make in the United States? The average Marketing Manager salary in the United States is $108,272 as of September 27, 2021, but the range typically falls between $94,349 and $127,471. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
SalarySalary + BonusBenefitsHow To Become
Marketing Manager Salaries by Percentile
| Percentile | Salary | Location | Last Updated |
| 10th Percentile Marketing Manager Salary | $81,673 | US | September 27, 2021 |
| 25th Percentile Marketing Manager Salary | $94,349 | US | September 27, 2021 |
| 50th Percentile Marketing Manager Salary | $108,272 | US | September 27, 2021 |
| 75th Percentile Marketing Manager Salary | $127,471 | US | September 27, 2021 |
| 90th Percentile Marketing Manager Salary | $144,950 | US | September 27, 2021 |
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Job Description for Marketing Manager
Marketing Manager manages the marketing activities and programs for the organization. Develops and implements marketing plans to serve the business objectives. Being a Marketing Manager stays abreast of changes in the marketing environment and coordinates market research projects. Selects and manages ongoing relationships with different marketing vendors. Additionally, Marketing Manager may oversees advertising, events and public relationships. Typically requires a bachelor's degree or its equivalent. Typically reports to a head of a unit/department. The Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Extensive knowledge of department processes. To be a Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 to 3 years supervisory experience may be required. (Copyright 2021 Salary.com)... View full job description
Employers: Job Description Management Tool
See user submitted job responsibilities for Marketing Manager.
What does a Marketing Manager do?
Marketing Manager in Acton, MA
Works with wide range of partners across the organization to gain buy-in and bring consumer lead marketing vision to market.
May 22, 2021
Demonstrated track record of leading both development and execution of strategic plans to drive customer acquisition and improve retention.
May 30, 2021
Understanding the role of mobile in the consumer journey and make UX / optimization recommendations.
June 17, 2021
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Marketing Manager Pay Difference by Location
| City, State | Compared to national average |
|---|---|
| City, StateSan Francisco, CA | Compared to national average |
| City, StateWashington, DC | Compared to national average |
| City, StateMiami, FL | Compared to national average |
| City, StateChicago, IL | Compared to national average |
| City, StateBoston, MA | Compared to national average |
| City, StateNew York, NY | Compared to national average |
| City, StateDallas, TX | Compared to national average |
Marketing Manager Salary by Global Country
Marketing Manager Salary by State
Browse All Marketing Jobs by Salary Level
Browse Related Job Categories With Marketing Manager
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Understand the total compensation opportunity for a Marketing Manager, base salary plus other pay elements
Average Base Salary
Core compensation
Average Total Cash Compensation
Includes base and annual incentives
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Marketing Manager in the United States. The base salary for Marketing Manager ranges from $94,349 to $127,471 with the average base salary of $108,272. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $100,051 to $141,137 with the average total cash compensation of $115,615.
View the Cost of Living in Major Cities
Skills associated with Marketing Manager: Marketing Strategy, Vendor Management, Marketing Planning, Marketing Management...More
Recently searched related titles: Assistant Marketing Manager, Marketing Automation Manager, Marketing Operations Manager
Recently searched companies with related titles : Circlek Marketing Manager, Walmart Inc Marketing Manager
Salary estimation for Marketing Manager at companies like : CHRISTOPHER & BANKS CORP, VASO CORP, WORLD FUEL SERVICES CORP
Jobs with a similar salary range to Marketing Manager : Program Finance Manager, Advanced Practice Registered Nurse, Senior Manager, Strategic Marketing, Marketing Analytics Manager, Marketing Product Manager
How much does a Marketing Manager make in Pennsylvania? The average Marketing Manager salary in Pennsylvania is $108,056 as of September 27, 2021, but the range typically falls between $94,160 and $127,216. Salary ranges can vary widely depending on the city and many other important factors, including education, certifications, additional skills, the number of years you have spent in your profession.
About Pennsylvania Pennsylvania (/ˌpɛnsɪlˈveɪniə/ (listen) PEN-sil-VAY-nee-ə), officially the Commonwealth of Pennsylvania, is a state located in the northeastern and Mi....More
Skills associated with Marketing Manager: Marketing Strategy, Vendor Management, Marketing Planning, Marketing Management...More
Recently searched related titles: Assistant Marketing Manager, Marketing Automation Manager, Marketing Operations Manager
Recently searched companies with related titles : Circlek Marketing Manager, Walmart Inc Marketing Manager
Salary estimation for Marketing Manager at companies like : CHRISTOPHER & BANKS CORP, VASO CORP, WORLD FUEL SERVICES CORP
Jobs with a similar salary range to Marketing Manager : Program Finance Manager, Advanced Practice Registered Nurse, Senior Manager, Strategic Marketing, Marketing Analytics Manager, Marketing Product Manager
Marketing manager salary in Pennsylvania
The average salary for a marketing manager in Pennsylvania is around
Avg Salary
Marketing managers earn an average yearly salary of $73,424.
Wages typically start from $39,688 and go up to $135,838.
21% above national average ● Updated in 2018
Marketing manager earnings by seniority
Approximate values based on highest and lowest earning segments.
Marketing manager salary by state
| State Name | Average Salary |
|---|---|
| Alaska | $88,319 |
| Alabama | $92,389 |
| Arkansas | $119,490 |
| Arizona | $75,463 |
| California | $156,450 |
| Colorado | $161,870 |
| Connecticut | $136,580 |
| District of Columbia | $151,370 |
| Delaware | $150,440 |
| Florida | $103,710 |
| Georgia | $133,530 |
| Guam | $55,440 |
| Hawaii | $98,799 |
| Iowa | $83,064 |
| Idaho | $105,210 |
| Illinois | $79,758 |
| Indiana | $79,168 |
| Kansas | $114,030 |
| Kentucky | $101,591 |
| Louisiana | $86,860 |
| Massachusetts | $143,400 |
| Maryland | $136,730 |
| Maine | $99,450 |
| Michigan | $127,830 |
| Minnesota | $130,990 |
| Missouri | $121,990 |
| Mississippi | $80,370 |
| Montana | $116,890 |
| North Carolina | $133,190 |
| North Dakota | $102,460 |
| Nebraska | $86,300 |
| New Hampshire | $128,660 |
| New Jersey | $160,420 |
| New Mexico | $90,620 |
| Nevada | $142,730 |
| New York | $172,230 |
| Ohio | $133,730 |
| Oklahoma | $101,530 |
| Oregon | $109,990 |
| Pennsylvania | $73,424 |
| Puerto Rico | $73,720 |
| Rhode Island | $147,940 |
| South Carolina | $103,160 |
| South Dakota | $129,060 |
| Tennessee | $103,730 |
| Texas | $146,640 |
| Utah | $102,060 |
| Virginia | $163,470 |
| Virgin Islands | $60,520 |
| Vermont | $109,180 |
| Washington | $147,520 |
| Wisconsin | $115,170 |
| West Virginia | $85,830 |
| Wyoming | $92,200 |
How do marketing manager salaries compare to similar careers?
Marketing managers earn about the same as related careers in Pennsylvania. On average, they make less than fundraising managers but more than online merchants.
Source: CareerExplorer (Aggregated)
Manager salary marketing
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